Instant Money Machine » web design & blogging

5 Rules In Writing Great Headlines To Promote Your Affiliate Products

admin — Thu, 24 Sep 2009 18:10:46 +0000

Do you want to know a secret to selling your affiliate products successfully online? It is finding the right WORDS for the job. And when it comes to your words, your headline needs to be rock solid! That is because most visitors take 10 seconds or less to decide whether to explore your site for awhile — or move on to the next site.

So it doesn’t matter how well-designed your blog is… how high your search engine ranking is… or how amazing your product is. If your words don’t grab your visitors and keep them glued to your blog, they are going to leave — and probably never return.

Your headline is the first thing your visitors see. It needs to capture their attention, spark their curiosity, and compel them to read further. And it has to do it fast.

To guarantee YOUR headlines jump off the page and pull potential buyers deeper into your site, always follow our Top 5 “Unbreakable” Headline Rules…

Rule #1: Relate a Problem Most of your site visitors will be looking for specific information related to a problem they’re trying to solve.

Maybe they are curious about local flight schools in their area. Maybe they’re searching for molded chrome fenders to put on a 1953 Chevy Bel-Air. Or maybe they’re trying to figure out how to “unshrink” wool clothes that accidentally ended up in the dryer.

Whatever their problem is, relate to it. Show them YOU know what it’s all about. Demonstrate a clear and genuine understanding of their wants and needs — and they will be far more willing to buy from you.

Rule #2: Present a Solution You have described a problem. Now you have got to solve it in a way that creates a powerful image in the mind of your visitors.

Tell your visitors they are about to discover how to get the most qualified flight instructors at the lowest price in town. Describe how their new chrome fenders will help them outshine the competition at the next state-wide car show. Promise them their wife or girlfriend will NEVER know her favorite sweater once shrank small enough to fit a chihuahua.

Get them to see the end result — and you are more than halfway to making the sale.

(NOTE: “How to…” and “Discover…” headlines are good at getting people to imagine the end result.)

Rule #3: Focus on Benefits, Not Features People aren’t so interested in what your product or service is. They want to know what it does.

Specifically, they want to know what it will do for THEM.

Tell them they will get the real “inside scoop” on the flight school scene — because they will be learning it from someone who’s been a pilot in the area for more than 30 years. (Provided that’s true, of course.)

Have them imagine the honks, smiles, and admiring glances their car will get every time they drive it down the road. Describe the relief they will feel when they know they’re back in their wife or girlfriend’s good books.

Remember the most important question that’s on all of your visitors minds — “What’s in it for ME?” — and make sure you answer it.

Rule #4: Speak Directly To Your Visitors

Write your headlines as if you were talking to your favorite customer — someone you know very well. Make that person the focus of everything you say. Don’t tell them how great your product is. Get them to picture how great their lives will be after they have used it.

Just make sure your words are genuine… and use the same kind of language your potential buyers use.

(For example, if your business is designing sew-on patches for leather biker jackets, you are NOT going to speak to your customers in the same way as someone who sells quilting supplies!)

It’s like this:

If your customers say “dude,” you say “dude.”

But if they’re the kind of people who say “folks,” then don’t say dude — or you’re dead.

Rule #5: Make Your Headlines “Pop” When it comes to writing headlines, it’s not just what you write — it’s how you format it.

If you clump all the words together into a dense paragraph, like this one, for example, in which I’m going to go on and on and use lots of commas and incredibly unnecessary adverbs and adjectives and pile one idea upon the next (and even include a parenthetical comment) until you can’t even remember how the sentence even started — well, your most important ideas will end up lost in the visual clutter.

BUT: if you limit yourself to just one important idea per line…

And use simple formatting tricks

Such as bolding and italics and ALL CAPS

… Then your readers can get your meaning in a single glance!

So those are our “Top 5 Unbreakable Headline Rules”… keep them in mind when it’s time to craft your next headline.

Just dont forget: Your headline can have a massive impact on your sales, so you will want to spend lots of time on it.

Once you’ve written a few different headlines, TEST THEM. Run them for a couple of weeks, then compare the results against other headlines. Then, tweak them and test them again!

You may have to do this a few times before you hit on one that pulls consistently… but it’s definitely worth the effort.

How to Avoid Mistakes While Choosing a Web Design Company

admin — Mon, 14 Sep 2009 16:56:07 +0000

There are plenty of web design companies on the Internet offering their effective services and struggling for our heed. But we are not so adolescent as to think that all they are good at designing. But it’s a well known fact only few of them can satisfy our requirements and demands. First thing, you must keep it in your mind that website not only look and feel of your website but also the effectiveness of it. To keep certain things in your mind, some of them are listed below:

1. Decide your primary objectives – Initially, you must realize that the whole ideal of your website as well as the targeted audience. Create a host of primary tasks and needs you wish to achieve. Once you have been through analyzing thoroughly and profoundly these entire factors to look for an appropriate web designing company that can satisfy your entire needs.

2. When you are absolutely sure what you want to do and how your website will look, then it is high time to do deep research related to web designing companies in order to get the suitable company. If you don’t know about any company then browse the Internet or ask your friends, colleagues, and do some research. Form a rich database of the web design companies, and then consult them thus you will make your own balanced opinion and the right decision.

3. Next thing is portfolio – Company’s portfolio is very essential and useful thing. Put your attention to the company’s and go through well. It will give you again a chance to make the right decision about a specific company. What does a portfolio reflect? A company’s portfolio show their previous works and projects that they have done. It is considered as the showpiece showing its work their experience and work approach. Also a superior portfolio demonstrates what sort of projects has been undertaken by the company, the number of projects, their clients, etc. Portfolio reveals an essential thing – company’s capability and style.

4. Safe and Secure – Security is the most essential factor. Due to the fact that forming a website you provide a web design company with personal information, they have to save all confidential information. Also a website company is usually obliged to sign a Non-Disclosure with you for your protection.

Olive is leading web design company offering consistent and cost effective web solutions that befit your needs. If you are looking for a web designing company, then contact olive to get best possible web designing solutions.

It Really Does Depends On Who’s Hands It Is In

admin — Tue, 01 Sep 2009 14:25:54 +0000

Try to understand this fact may will change your life become what you want and what you love, each person have theirs own things, may be each person have a different hobby, want, like, interest and many other. Person who can maximum their things or potential will get what theirs suppose to get.

Here is some example to understand :

A basketball in my hands is worth about $19. A basketball in Michael Jordan’s hands is worth about $33 mil’lion.

A baseball in my hands is worth about $6. A baseball in Mark McGuire’s hands is worth $19 mil’lion.

A tennis racket is useless in my hands. A tennis racket in Venus Williams’ hands is a championship win’ning.

A rod in my hands will keep away a wild animal. A rod in Moses’ hands will part the mighty sea.

A sling shot in my hands is a kid’s toy. A sling shot in David’s hand is a mighty weapon.

As you see now it depends whose hands it is in. So an oppor’tunity is only an oppor’tunity depending on whose hands its in.

So now this message is in your hands. What will YOU do with it?

“It Depends on WHOSE Hands It’s In!!”

Recomendeed : Don’t listen to the so-called “gurus” that try to get you to spend hundreds, or even thousands of dollars that you can’t spare to find out the supposed “secrets” that you must have…

But you already have everything you need to succeed online…inside of you…, and it depends on you……

This 133-page book reveals the steps that allows you to

Coming home to automated cash each day.
Doing what you want, and loving what you do.
Being comfortable and secure as your family’s provider.
Paying off any lingering debt.
Genuinely understanding “the pursuit of happiness”, as you live your dream!

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Stephen P : The Marketing Step You MUST Get Right

admin — Tue, 25 Aug 2009 02:34:48 +0000

Every day Stephen Pierce talk to beginners just starting out and almost without fail they blow it in this one area: Market research. Most people have a product idea that they are all excited about before they find out if the market even wants what they have to sell.

They think market research is just about finding a set of keywords with a large amount of searches.

When Stephen started his first online business way back in the days before Google, YouTube and even eBay and Amazon, he spent more than a year talking with people in his market.

He didn’t get paid a dime for it either. In fact, He didn’t even think of it as “research” in the traditional sense. He doled out free content by the truckload and his prospects told him more than what they probably tell their therapists.

Because he knew his prospects so well, knew what their greatest desires are, knew what kept them awake at night, it didn’t matter that when Stephen went
to build a website he didn’t know what he was doing.

He didn’t know what HTML was.
He couldn’t even afford to purchase a domain name.
If he showed you that website you would laugh out loud.

But you know what?

It didn’t matter because Stephen gave his prospects exactly what they wanted. They were ready to buy from him even before they landed on his website.

Wouldn’t you like your customers to be this eager to buy from you?

To thoroughly research your market you are going to have to talk to people. You will ask them questions about what is important to them.

How will you meet with these people?
How will you talk with them?
How will you even know what niche you should pursue in the first place?
How will you create a product?

You will find these answers, and much more, when you claim your copy of His Free Make Real Money on the Internet book.

Have You Ever Seen A Turkey Run?

admin — Sat, 22 Aug 2009 16:25:45 +0000

Turkeys run across my front lawn every day. Dozens of them, sometimes. Here in Texas there is even a town called Turkey, named for the wild turkeys that lived along the creek when the town was founded. So we are used to
turkeys around here.

It is fun watching the turkeys’ heads pump back and forth as they run and how, as a group, they can’t run in a straight line for anything. They will run a little, then fly for a few feet, then walk aimlessly around for a while.

Turkeys aren’t always like this, however.

The other day I saw a video of a turkey chasing a police officer. The police officer was scared and running away from it as if he was being chased by a criminal waving around a sawn-off shotgun.

It was hilarious.

That turkey wasn’t distracted at all…it had extreme focus.

Proving my point that all of us perform better when we have a goal and a purpose behind our actions.

That Is one of the reasons why Stephen pierce wrote Make Real Money on the Internet. To help give YOU extreme focus.

The book is a real book, not an ebook. It will arrive in the mail and you can read it away from the distraction of your computer and take it with you into your backyard, the waiting room or as you travel. After you finish reading it you can keep it by your computer for easy reference.

There are so many ebooks out there priced at $47, $97 or much more and they end up as clutter on your desktop too much to the time. But here he giving you a real book that he wrote his self, with a retail price way less than the average ebook.

But you won’t even have to pay that.

All you pay is a very small shipping fee.

A steal, don’t you agree?

Most beginning internet marketers get distracted. They move forward, have a set back, then more success and get distracted all over again. Kind of like those turkeys on his lawn that he was talking about earlier.

But not you.

You will have access to his 7 steps to making real money on the internet with all of the insights he share from his years building his business to the $10 million per year company it is today.

P. S. And that’s not all. When you order his free book, you get access to free money making software. It is the next phase of marketing intelligence and yo will want to get in on it.

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Recycling Of Making Money Online Products

admin — Sat, 08 Aug 2009 02:27:21 +0000

You know, over all the hype that is out there about making money online. Every week, it seems, there is a new product recycling out there and you constantly get emails hammering you with an offers that you may dont want or same email from different people fulling you inbox.

Some of these making money online products are mighty expensive. And getting to the meat of the course can take a lot of time because of all the content you have to wade through.

This is why telling you this, because i have read it my self what Stephen Pierce told in his real book, he will give you also a book that is 100 percent content and is easy to consume.

You don’t have to be tied to your computer to read it, because it is real book that will send to your mail.
You won’t have to watch hours of video only to be fed a few spoonfuls of new content.
There are no banner ads or anything like that.

Just crisp white pages with 100% of pure content printed on them in between two shiny black covers.

I want to ask you ! When’s the last time a highly successful marketer gave you an entire marketing system for free?

A lot of people ask me why Stephen Pierce went to the trouble to write this book only to give it away for free. It is because he are tired of the garbage being dished out to unassuming newbies.

Most of the information going around online is old news. It is like taking a newspaper out of the recycling bin and reading the same thing every day.

The fact is, only a handful or two of highly successful marketers are in the know of what is going on RIGHT NOW.

For example, I use over 300 websites for content research. I wager that 80 percent of those sites are unknown to the average marketer. In fact, no one I know has even heard of them.

Things like this give me a competitive edge.

What is in it for you? You will get to piggyback on his success.

There is a pile of money to be made out there on the internet. When you read Make Real Money on the Internet you will have all the action steps you need to get started on building your pile.

Are you ready?

P. S. You don’t need to cram you brain with more “recycling secrets.” You just need a good system that puts it all together and gives you a strategy that you can start using right away.

10 Strategies that will increase your web content visibility

admin — Fri, 07 Aug 2009 08:27:29 +0000

Building a community around your website is the most important way to stimulate traffic and have users come back. How can this be accomplished? By making your website content more visible and by using strategies, such as polls, forums, blogs, and contests, or by engaging users in conversations by means of external services. When people text, twitter, or talk around the water cooler about your site, you can be sure a few will check you out.

1. Desktop targeting
If you are a website owner, you should consider, whether or not, a desktop application is right for you. Desktop features, like those used by E-Bay, Google and other mega sites, can provide advantages to your user. These can include offline access, and better integration with their operating system. Certain platforms and applications that can run outside a browser on multiple operating systems can also put Web-based content and functionality onto your customer’s desktop.

2. Include Mobile
Many Internet users are stepping away from traditional PCs. Mobile devices are handy and easy to carry. You can deliver content on the mobile Web by:
• Creating a mobile website means taking small screens and different input devices into account.

• Provide text messages with updates and notifications.

• Build mobile applications that run directly on mobile devices. This will make your content accessible at all times, even if the users are away from their PC, or not connected to the Internet.

3. Use Twitter
Take advantage of social networking and micro-blogging services such as Twitter. Be careful not to just use it as broadcasting tool to update your latest services and hot seller list, but exploit all its possibilities. Let’s see if you can engage not only your co-workers and staff to participate, but your entire audience!

4. Expand your writing
Do not limit your expertise and writing skills to your own website. Instead, share your wisdom and abilities with others. There are many website and ezine companies that will gladly post quality articles and blogs. In addition, you can also contact related businesses and offer them some of your appealing editorials. In that case, make sure your work includes not only your type of industry, but theirs as well.

5. Think Facebook
Demographics have shown that Facebook is growing at record speed and has almost become a standard household word. As unlikely as it may have seemed a few years ago, today, not only teens will constantly update their pages and profiles, but in all likelihood, their parents will too. It is a great way to network and spread the word, even for an e-commerce business owner.

Here are three good starting points for e-merchants to consider:
• Build dialogue by creating a group.

• Fan pages are ideal for building relationships with people, both inside and outside of Facebook.

• Build applications that can be added to user profiles.

6. Create an API or Widget
A Widget or Application Programming Interface (API) is a tool that allows Web developers access to your content, authorizing them to build applications and websites around it. It is a way for them to work on your site, and make improvement such as embedding your content on their sites, or building new desktop applications with advanced functionality.
The use of APIs is quite technical and mainly used by web developers. More easily to implement are widgets, or chunks of code that can be pasted into a website to add features. There are thousands of them available, all allowing website owners to use the content and functionality of other websites. Some simple ones include clocks, hit counters and daily weather info boxes.

7. Upgrade your feeds
As easier way for users to access website content, news, articles or blog posts is by using “Really Simple Syndication” or RSS feeds. Website owners have to be careful and only provide compelling posts which will draw readers back to their sites – not just teasing introductions to articles. Then RSS can become counter-productive, because some busy users simply refuse to leave their news reader to go read the entire write-up unless cleverly drawn in.

Another thing to remember when preparing RSS feed messages is that some readers may not be familiar with your store, services, or website. For that reason, article content can be taken out of context and lose its value, missing the objective all together.

8. Embrace multimedia
It is almost unimaginable to find a successful website today that has not taken advantage of multimedia to supplement the written content. Creating audio and video applications seems exciting, which it can be, but for them to be really effective some rules have to be taken into account. Multimedia will become increasingly more important in web design.

The Internet has been flooded with camera demonstrations and sound bites, and to really stand out from the crowd, and grab the attention of your audience, you will have to be unique and spectacular. Find a passionate, talented host, offer great, concise content, insert a dash of humor, or add untraditional shock values. Of course, keep it all in good taste, age appropriate, and remember who your audience is.

9. Go live, start streaming
Live TV has been rubbing off on the World Wide Web and pre-recorded, non-interactive material is slowly sharing seats with more engaging, real time presentations and chats.
The benefits of real time hosting are plentiful. They can include the following:

• Presenting your products and services while taking questions from the audience.

• Community sessions give participants a chance to become more engaged.

• Company owners, CEOs and politicians can relay important news and immediately answer questions related to the topic.

• Online schooling and training can help students and teacher to work more closely together.

10. Email
Email is one of the oldest marketing tools and has been around way longer than Facebook, Twitter, video feeds and many other innovative promotional techniques. For starters, it is a great way to syndicate content and it also allows your audience to subscribe to website updates, contests, surveys, and what not. When using that feature, make sure to stress to your subscribers that their information is safe and that you will not share it with associated companies or spammers. If you do, you may not only lose your clients, but could also face legal action.

Conclusion
Times have changed and the Internet, which once was limited to a privileged few, is now bursting out of its seams. Everybody has access and everyone wants a piece. To stand out and make your mark, hosting a simple website is no longer enough. If you don’t attract attention in other ways, users will pass you buy. So, use the innovative tools we just discussed and see how much difference they can make!

How to turn your website into cash

admin — Wed, 05 Aug 2009 20:27:36 +0000

Going global will be the next logical step for merchants who want to expand their horizon and get a slice of the new-age commerce pie. This means, opening their doors to the world via Internet and leaving local competitors behind.

If they are well tuned, websites are the greatest tools to market services and merchandise on the Internet. A great looking website may catch the eye at first glance, but may lack fundamental traits to close the final deal. These sites lack vital marketing elements, some of which will be explained below.

Present your product properly
The disadvantage of selling online is that customers can not touch, smell or taste your products, as they could in a real store. For that, you will have to compensate. Illustrate your merchandise with detailed pictures, sounds and fast-downloadable video clips, even those products and services hard to capture by image. If people don’t get a taste of what they can expect, they will not buy.

Avoid Choice Paralysis
Regardless if in real life or on the Internet, when the number of choices exceeds a reasonable limit, people start to hesitate. They get confused, no longer can make up their mind, and become paralyzed. Overwhelmed, they may end up walking away. Sounds familiar?

Instead of bombarding customers with all your products at once, be selective and neatly organize your merchandise. Explain the item’s greatest assets and maybe even offer suggestions. Being able to conveniently review this information may help customers make up their mind, and offer you yet another sale.

Offer trial versions
The best way to get a customer hooked on your product or service is by giving them a taste. Let them type in data to familiarize themselves with a program, or allow them to read part of an e-book. Demo versions of products are also good sales tools. Once they get involved and feel comfortable with the product they are more likely to buy. Of course, that is if they are satisfied. If they are not, it would be worth wile revising your merchandise selection or upgrading your product choice.

Some online merchants also use “Freemium” as bait. Freemium is a marketing tool which is based on offering basic services for free, but where a premium is charged for advanced or special features.

Subliminal messages
Subliminal messaging is a way to communicate without actually being upfront about it. This is a high tech and high touch web design technique. It is a way to announce an idea or product by using the power of the subconscious mind, which will pick up messages, even if they are hidden or unclear to the human eye.
Subliminal messages can influence thoughts, behavior and actions, and can be embedded in any website picture, video, or noise. In other words, with the right, meaningful illustrations you can actually manipulate a visitor to buy your products. So, if you are in real estate, offer images of happy families in front of beautiful homes.

The AIDA principle
AIDA, an acronym used in marketing, stands for “Attention, Interest, Desire, and Action”
• A – Attention: grab the attention of the customer.
• I – Interest: raise the customer’s interest by demonstrating advantages and benefits of the product (benefits sell products, not their features).
• D – Desire: convince customers that they truly desire and want the service or product you are offering. It is what they always wanted and it will totally satisfy their needs.
• A – Action: motivate customers to taking action and buy your products (e.g., limited-time offer, limited supply)
The first thing customers see has to grab their attention. Reinforce call-to-action triggers, such as ‘sign up here’ and ‘order or call now,’ and make them stand out, without interrupting the flow of the page.

Be the guide
Building a successful website is like organizing a guided tour. You have to grab your customer by the hand, and as with the AIDA principle, show them how they can get from the home page to the check-out.

Using eye catching images and icons can help your customers find their way. Wouldn’t you be curious to find out where a big pointing arrow leads to? Just don’t overdo it. Too many ‘pointers’ may turn out to be confusing, rather than point in the right direction.

Provide easy-to-find follow-up actions
Whether you are providing a service, selling software applications or mountain bikes, always make it easy for your customers to find out where they have to go next. “Click for details,” “Buy now” or “Sign up” are ideal starter links, but are not enough. Keep the flow going and check that every page your customers visit has easy to find signage that will direct them towards the next step in the purchasing process.
Don’t assume that because you are an online wizard, everyone else is too.

None Of Us Were Brought Up To Make Real Money On The Internet

admin — Thu, 30 Jul 2009 00:04:07 +0000

Yes, it is true! None of us were brought up to make real money on the Internet. We weren’t taught it in schools, or by our parents. In fact, you might say that we were all “pretty much” taught the same way… which was to grow up… get a job, or… go to college and build a career.

Trading your time to work for dollars is the American way. Or at least it has been… This email’s purpose is to get you familiar with what is happening now.

A smart person will have an open mind. However, this doesn’t mean that you have to be gullible to everything that is out there. It doesn’t hurt to educate yourself… nor does it hurt to talk with some people who are already earning income via the Internet.

You have the right to say “no”, as much as you have the right to say “yes”.

Don’t get conned, instead… get educated. It is only when people start spending a lot of money, that they feel like they’ve been scammed. Our advice to you is to look before you leap, but while you are looking, look deep.

Don’t glance at the cover of a book and make a quick decision.. instead, .. roll up your sleeves and do some scratching beneath the surface.

You may really like what you see, and it may open new paths in your mind to a new way of business, or… It may steer you into a whole different direction. But the only way to find out is to try. If you don’t try… well then… that is when you lose in more ways than just your finances.

This is my opinion of a good place to start make real money on the internet. Do you agree that getting educated is an important thing for you to be doing right now?